Marketers working in companies that are focused on drawing money from us know how to perfectly tempt us so that we put our guards down and give in to tempting offers.
Surely this has happened more than once happened to you, for example, sending a text in to a radio contest. What happens next? Usually, your inbox is bombarded with hundreds of messages that encourage you to re-join the fun. Of course, sending a text withdraws funds from your account, and this is often a considerable amount. And although we know what the consequences are, we succumb to the power of advertising, naively believing that we will win fantastic prizes.
It’s a fact that almost all of us have cell phones and generally pick them up instinctively when someone calls, so unfortunately, scammers have begun to use this knowledge. We learn that we’ve been the victim of a crime, only when we discover with surprise that we lack money in our account, when our money has been transferred to another account, or spent on expensive purchases. And, unfortunately, it is not us who has made the transfer or bought the product. Furthermore, such transactions cannot be undone.
Read about how thieves have been robbing people on the following pages.